As the creative architects behind the digital presence of Grada, a trailblazing private investment firm redefining paradigms within the global forestry sector, our design studio took pride in steering the visual narrative of this visionary enterprise. Tasked with designing an online user experience that reflects Grada’s innovative approach to investment and opportunities, our role extended beyond the main entity to include the subsidiary, Grada SPF.
Services —
Website Design
UX UI Design
Art Direction
Grada Website
For the primary Grada website, we embraced a narrative-driven user experience employing a contemporary illustration style that reflects an unconventional approach for a corporate platform.
Grada SPF Website
By seamlessly integrating design elements, prioritizing user-centric functionality, and employing strategic storytelling, our aim was to establish a cohesive digital ecosystem for the specialized subsidiary, Grada SPF. This product-centric website focuses on consistent quality European whitewood timber, strategically placing Calls-to-Actions and intuitive to optimize conversion.